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For Developers

Filters

wpify_woo_sklik_retargeting_render_code

Controls whether the retargeting code should be rendered.

add_filter( 'wpify_woo_sklik_retargeting_render_code', function( $render ) {
    // Don't display for logged-in users
    if ( is_user_logged_in() ) {
        return false;
    }
    return $render;
} );

Parameter	Type	Description
`$render`	bool	`true` to display (default)

Returns: bool

wpify_woo_sklik_retargeting_parameters

Modifies parameters sent to the retargeting code.

add_filter( 'wpify_woo_sklik_retargeting_parameters', function( $parameters ) {
    // Add custom parameter
    $parameters['customParam'] = '"value"';
    return $parameters;
} );

Parameter	Type	Description
`$parameters`	array	Array of parameters for retargetingConf

Returns: array

Default structure:

[
    'rtgId' => 'your-rtg-id',
    'itemId' => '"123, 124, 125"',      // only on product page
    'pageType' => '"offerdetail"',       // or "category"
    'category' => '"Electronics"',       // only on category page
    'consent' => 'document.cookie.includes("cmplz_marketing=allow") ? 1 : 0'
]

Example: Adding Product Price

add_filter( 'wpify_woo_sklik_retargeting_parameters', function( $parameters ) {
    if ( is_product() ) {
        $product = wc_get_product( get_the_ID() );
        $parameters['price'] = '"' . $product->get_price() . '"';
    }
    return $parameters;
} );

Output Code Structure

<!-- Sklik retargeting -->
<script type="text/javascript" src="https://c.seznam.cz/js/rc.js"></script>
<script>
    var retargetingConf = {
        rtgId: your-rtg-id,
        itemId: "123, 124, 125",
        pageType: "offerdetail",
        consent: document.cookie.includes("cmplz_marketing=allow") ? 1 : 0
    };
    if (window.rc && window.rc.retargetingHit) {
        window.rc.retargetingHit(retargetingConf);
    }
</script>

Hooks

Hook	Type	Description
`wp_footer`	Action	Rendering of retargeting code (priority 20)

Sklik Documentation